One of the most reliable and prestigious tire manufacturing brands, Bridgestone has taken over the coveted hat of presenting sponsor of the 2010 Rolex Kentucky Three-Day Event. This has arguably made the famous brand the Official tire of the United States Equestrian Federation.
The Rolex Kentucky Three-Day event which is being held at the Horse Park provides a one of its kind chance to some of the most talented equestrians from across the world. The reputed event is also the only four star equestrian event held in America and is one of the five held around the world. The event also plays host to the Rolex/USEF National CCI**** Eventing Championship. The first leg of the Rolex Grand Slam of Eventing, Rolex Kentucky Three Day Event is looked up to by the athletes. The winner of the grand event is awarded with the prize money of $190,000 together with a priceless Rolex watch marvel.
Speaking about the priced sponsorship earned by the tire company Bridgestone, the Vice President of US & Canada Consumer Marketing for Bridgestone Americas Tire Operations, Phil Pacsi said that the company shares its passion for excellence with the talented breed of equestrians who will be becoming a part of the 2010 Rolex Kentucky Three Day Event. Bridgestone is a remarkably renowned company whose passion for manufacturing excellent tires becomes pretty evident from the fact that the company has been relentlessly working in the field since 1030s. Backed by years of commitment and high technology, Bridgestone has just added a new dimension to its form.
Phil Pacsi went on to express his excitement on becoming the presenting partner of the 2010 Rolex Kentucky Three Day Event and said that Bridgestone is proud to play the new role assigned to it. Besides the company is also elated at the fact that it will get an opportunity to serve the USEF together with all of its members who cover miles and miles of distance attending several events every year. He noted that the entire team which travels by trucks, SUVs and cars completely jam-packed with several equipments and stuff, know better than anyone the importance of the right type of tire.
For many years now, Bridgestone has been standing by its motto of “service society with superior quality” and has been earning faith from drivers around the world. Speaking about the magnitude of trust that the company has attained over the years, John Long who is a USEF Chief Executive Officer said that Bridgestone is the most preferred brand when it comes to tires all across United States. He praised the USEF MembersPerks program started up by Bridgestone and said that their members have already started using the great line-up of products and services which the company has provided. He said that this was yet another best ways opted by Bridgestone to give a display of its commitment for service. Bridgestoneâ€™s new role in the 2010 Rolex Kentucky Three Day Event will mark its foray into the equestrian sport of the highest repute.